In Serach of data : an editorial / Steven M. Shugan
Material type: ArticleLanguage: English Publisher: Linthicum, MD Subject(s): ANALISIS DE DATOS | CONDUCTA DEL CONSUMIDOR | INVESTIGACION | MERCADEO | PROCESAMIENTO DE INFORMACION | TOMA DE DECISIONESOther classification: REV In: Marketing Science Vol. 21 No. 4 (2002) ; p. 369-377No physical items for this record
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