On being happy and possessive : the interactive effects of mood and personality on consumer judgments / Joseph P. Forgas, Joseph Ciarrochi
Material type: ArticleLanguage: English Publisher: New York Subject(s): ACTITUDES DEL CONSUMIDOR | CONDUCTA DEL CONSUMIDOR | DIFERENCIAS INDIVIDUALES | ELECCION | EMOCIONES | EVALUACION DEL PRODUCTO | PERSONALIDAD | RESPUESTAS EMOCIONALES | TOMA DE DECISIONESOther classification: REV In: Psychology and Marketing Vol. 18 No. 3 (2001) ; p. 239-260No physical items for this record
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