Consumer behavior and Y2K / Donald R. Lehmann
Material type: ArticleLanguage: English Publisher: Chicago Subject(s): ACTITUDES DEL CONSUMIDOR | CLIENTES | CONDUCTA DEL CONSUMIDOR | CONSUMIDORES | TOMA DE DECISIONESOther classification: REV In: Journal of Marketing Vol. 63 Special Issue (1999) ; p. 14-18No physical items for this record
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