The Value of internet commerce of the customer / Ralph L. Keeney
Material type: ArticleLanguage: English Publisher: Linthicum, MD Subject(s): COMERCIO ELECTRONICO | DESARROLLO DE LOS PRODUCTOS | ESTRATEGIAS DE MERCADEO | INTERNET | INVESTIGACION DEL CONSUMIDOR | SATISFACCION DEL CONSUMIDOR | SERVICIOS AL CLIENTEOther classification: REV In: Management Science Vol. 45 No. 4 (1999) ; p. 533-542No physical items for this record
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