Measures of perceived risk / Jianmin Jia, James S. Dyer, John C. Butler
Material type: ArticleLanguage: English Publisher: Linthicum, MD Subject(s): ANALISIS COSTO BENEFICIO | ELECCION | INCERTIDUMBRE | MEDICION | MODELO DE TVERSKY | RIESGO | TEORIA DE LAS PROBABILIDADES | TOMA DE DECISIONESOther classification: REV In: Management Science Vol. 45 No. 4 (1999) ; p. 519-532No physical items for this record
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