Prediction of choice in a technically complex, essentially intangible, highly experiential and rapidly evolving consumer product /
Rajan Nataraajan
- New York
ACTITUDES DEL CONSUMIDOR
CONDUCTA DEL CONSUMIDOR
MARCAS REGISTRADAS
TEORIA DE LA ACCION RAZONADA
TOMA DE DECISIONES
ACTITUDES DEL CONSUMIDOR
CONDUCTA DEL CONSUMIDOR
MARCAS REGISTRADAS
TEORIA DE LA ACCION RAZONADA
TOMA DE DECISIONES