Engel, James F.
Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard - 10a. ed. - New York : Cengage Learning, c2006 - 789 p. : il. ;
9788131505243
CONDUCTA DEL CONSUMIDOR
INVESTIGACION
MERCADEO
658.834 / E632
Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard - 10a. ed. - New York : Cengage Learning, c2006 - 789 p. : il. ;
9788131505243
CONDUCTA DEL CONSUMIDOR
INVESTIGACION
MERCADEO
658.834 / E632